CARA A. BROWN, MBA • DESIGN STRATEGIST + SERVICE DESIGNER
Established a previously undefined carrier and driver experience into a coherent, scalable service model driving operational clarity and measurable performance gains.
Initiative saved $50M+ per month all due to strategic advisement
Designed and orchestrated a repeatable individual-giving system—aligning strategy, channels, and enablement to turn fundraising from nonexistent into a sustainable service.
Designed a scalable, global engagement platform that aligned frontline employee needs with leadership priorities, governance, and measurable adoption.
I built a strategy so precise it aligned executives, impressed Deloitte, and gave a fractured team something to stand on together — by designing around the culture, not against it.
End-to-end service and operating model design powering a cultural enterprise from inception through scale.
Road show and 1st right of refusal obtained for a budding concept company looking to innovate one of America’s oldest industries
Named “innovative e-commerce site to watch” alongside HauteLook, Warby Parker and #AmazonCart in May of 2014 by iMediaConnection following 3 months of Service Design consulting
Utilizing Design Strategy results in obtaining a highly coveted $500K PropelNext grant
Led a cohort of multi-national government staff in creating an award winning civic solution and adopting best practices for implementing Design Strategy in their organizations.
Grounding, focalizing and systematically executing work in a way that generated velocity towards the end goal
Designing a New Era for Oakland’s #1 Youth Center
Amplifying the transformative experience of students traveling the globe and strengthening the relationship with our travel sponsors Southwest & American Express.
High-stakes service architecture designed to preserve anonymity, reduce stigma, and connect vulnerable participants to care with consistency and trust.
Increase collaboration and decrease tension amongst teams utilizing strategic critique
Flyer Flyers educates teams on visual language and provides a tool kit to harmonize branding
